I admit it. Often times I place my agenda before yours. I seek to get something from you before I give. I start to tell you what I have to offer before I have an understanding of what you clearly want. I forget that the only thing you are interested in is station WIIFM (what’s in it for me)? I often ask such questions as “what should I say?” rather than “how should I listen”? And for my transgressions I want to apologize. I like most people simple don’t know what to do or don’t do what I know when it comes to helping you improve your life.
I was able to sit in on a presentation yesterday as a third party observer for a network marketing opportunity. It was my business partner. This was the first presentation that I’ve been on since I joined the organization 60 days ago. This was not someone that I was trying to personally sponsor; I went just as an observer. If you’d like to see how I choose to build my network marketing business then you can go here to learn a little bit more.
The first part of the presentation was fairly decent, meaning there was a lot of rapport building taking place. The next part of the presentation was about the company, the products and the compensation plan. You know the drill. In my opinion this is where a link in the chain was broken. The transition was good but a break down occurred between the presenter and the prospect. I saw when the prospect checked out but I’m not sure my business partner did.
Too often we are not giving people what they want. Too often we are trying to shove our business opportunity down someone’s throat. Too often we don’t truly assess the needs or desires of the other individual. Too often we fail to qualify before presenting. Too often we fail to read body language. Too often we fail to know the general personality type of the individual and their tendencies. Too often we fail to have standards about being on time, turning the cell phone off (or leaving it in the car). Too often we fail the prospect by not making it brain dead simple on how you can succeed in network marketing. Too often we fail to manage the prospects expectations. Too often we paint a rosy picture rather than telling the cold hard truth. Too often we talk far more than we listen and ask very qualifying questions. Too often we are not the type of leader that someone wants to follow.
The prospect didn’t sign up for the business opportunity. However, I had some important insights. I learned that everything that we do in both our personal and professional lives can be considered a link in a chain. The chain can and will be as strong as the weakest link. If any of the links are broken or weak the overall strength of the chain is weak. I believe it is worthy of repairing, replacing or strengthening the link before moving on. The last thing I want is a long chain with numerous non-functioning links.
I know that network marketing is one of the greatest ways to build wealth that exist on this planet. I also know that it is a type of business that you must be willing to become naked before the world because all your inhibitions will be exposed if you’re really successful. I’m a link and you’re a link whether you know it or not. The idea is to always be working to strengthen my link as I help you do the same.
That’s my spin on it.
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